Market share
Top 10 technologies
| # | Technology | Market share | Websites total | |
|---|---|---|---|---|
| 1 | Google AdSense | 60% | 2,064,760 | check websites |
| 2 | DoubleClick Ad Exchange (AdX) | 13% | 443,771 | check websites |
| 3 | DoubleClick for Publishers (DFP) | 8% | 284,963 | check websites |
| 4 | Sizmek | 5% | 195,303 | check websites |
| 5 | AdRoll | 4% | 158,578 | check websites |
| 6 | AppNexus | 3% | 125,084 | check websites |
| 7 | Criteo | 2% | 71,925 | check websites |
| 8 | VigLink | <1% | 25,052 | check websites |
| 9 | Prebid | <1% | 11,376 | check websites |
| 10 | DoubleClick Floodlight | <1% | 5,981 | check websites |
Other technologies in this category
| # | Technology | Market share | Websites total | |
|---|---|---|---|---|
| 11 | Yandex.Direct | <1% | 5,418 | check websites |
| 12 | Zanox | <1% | 3,517 | check websites |
| 13 | DoubleClick Campaign Manager (DCM) | <1% | 2,473 | check websites |
| 14 | AdRiver | <1% | 2,324 | check websites |
| 15 | BuySellAds | <1% | 2,100 | check websites |
| 16 | Chitika | <1% | 1,999 | check websites |
| 17 | Rubicon Project | <1% | 1,910 | check websites |
| 18 | OpenX | <1% | 1,602 | check websites |
| 19 | PubMatic | <1% | 1,219 | check websites |
| 20 | Adzerk | <1% | 1,117 | check websites |
| 21 | Smart Ad Server | <1% | 1,080 | check websites |
| 22 | Project Wonderful | <1% | 1,017 | check websites |
| 23 | Anetwork | <1% | 424 | check websites |
| 24 | Advert Stream | <1% | 270 | check websites |
| 25 | Carbon Ads | <1% | 188 | check websites |
| 26 | Yahoo Advertising | <1% | 74 | check websites |
| 27 | Veoxa | <1% | 40 | check websites |
| 28 | Titan | <1% | 11 | check websites |
| 29 | AdInfinity | <1% | 5 | check websites |